Most of the world's poor are smallholder farmers in developing countries. Living in remote areas with a lack of access to markets, training and agricultural services, their crop yields are often not enough to feed their own families, with malnutrition, hunger and high infant mortality a common occurrence for many.

Small-scale famers living in remote rural communities the world over are set to benefit from a SMS application and a peer-to-peer knowledge sharing platform which allows for agricultural information and best practice to be shared, questions to be asked, and solutions to any issues they may encounter to be found.

Just as LinkedIn connects all the players in the employment market so too does ConnectFarmer.com connect Indian farmers with potential customers.

Sustainable development has become one of the most frequently used frameworks for analyzing farms in a comprehensive and holistic way. To evaluate sustainable farming systems, many approaches were developed to communicate the notion of ‘sustainability’ from perception level to practical content through indicator-sets based assessment.