The Webby Awards honour excellence and achievement on the internet and are among the highest accolades around in the world of interactive media. A bit like the Oscars for the Internet. This year's crop of the best online content includes a few great examples of the internet's power to push forward social change and environmental awareness.
The Webby Awards was born in 1996 to:
“recognize and acknowledge excellence in interactive content across emerging technologies, connect a diverse group of luminaries to facilitate growth and development in the digital arts and sciences, and to educate industry professionals and the public-at-large about what is relevant, making technology accessible and integrating it into the general culture.”
In its current form, a judging panel of global industry experts and technology innovators, part of the International Academy of Digital Arts and Sciences (IADAS), selects winners according to 'overall experience' and excellence in different areas, including film & video, social, advertising, education and activism.
In its latest edition, the Webby Awards received some 13,000 entries from 70 countries worldwide, and had over three million public votes cast through its People's Voice Award, which allows the public to vote on its favourite nominees.
And the winners are...
The full list of winners is a great collection of some of the best-written, most user-friendly and engaging content available on the web, and it's well worth checking out. Quick warning - there's so much interesting stuff on there, you should probably only check out their Winner's Gallery when you have a few solid hours to spare...
Alongside more commercial offerings - examples of effective native advertising and celebrity social media machines - there are more than a few awards that go to excellent examples of effective online activism and education, an inspiring showcase of the internet's ability to empower and inform.
A few of our personal highlights include:
- Deforestation in the Amazon, a stunning and hyper-visual infoguide to the history of deforestation and development policies in the Brazilian Amazon, made by The Council for Foreign Relations, complete with beautiful photo and video content, clippings from newspapers throughout the years and an emotive soundtrack
- The website awarded the pirze for "Social Movement of the Year", Women's March, which used the internet to mobilise approximately five million people around the world.
- A UN Campaign called Wild For Life that uses creative methods such as online quizzes and social media sharing to inform and inspire people to help protect endangered species and wipe out the illegal trade in wildlife.
- Women's Footprint in History, a beautiful visual timeline that vibrantly depicts women's contribution to society throughout history, and the reality of life for women and girls today - from UN Women and Elkanodata.
To find out more about the Webby Awards, current and previous winners, and also to watch the Awards Ceremony on the 16th of May, head to their website.