Everyone loves a brand or a company which has a strong mandate on corporate social responsibility. Do OneThing is a consultancy company connecting consumers and brands through sustainable initiatives and encourages companies to put strategic thinking into social and envirinmental good as a means of helping them add value to their brand.
Accrding to their website, they believe companies and brands can create a better world - both through their actions and through their conversations with consumers, stakeholders, and partners.
Do One Thing, based in New Delhi, was founded in 2011 by Laura Quinn. The purpose of focussing on corporate/community partnerships projects is to help establish a strong, healthier relationship with their workers, society, consumers, and environment and even with the suppliers.
Why? In the end, doesn’t all this add up to a brand's value?
Apart from just creating communication platforms, Do One Thing evaluates existing programmes and strategies of its clients and recommends measures in order to build a strong partnership between and consumer and the client. They even connect corporate partners and social/cultural organisations to share values and help them build strategic partnership.
“Doing good can’t come only from philanthropic donations and supporting causes. For companies to really impact society and create change, their ‘good purpose’ must be integrated throughout the entire business - in its dealings with workers, suppliers, and customers, and its approach to the community, society and environment.”
For more details about Do OneThing, follow them on their Twitter handle or on their Facebook Page.